About &baby
&baby was born from a very real place: wanting a home that still felt ours, even after children arrived.
I’ve always loved interiors. When I became a parent, I found that so much of what was made for babies was either overly practical or overly “baby”. Only temporarily useful, and rarely something you’d choose if it wasn’t for the kids.
&baby sits in the middle.
We source homeware designed to work for families with young children, without looking like it belongs exclusively in a playroom.
Pieces that are robust, safe and practical — but also timeless, tactile and nice to look at. The kind of things you’ll keep long after the baby years.
Everything we choose has a dual purpose: it functions in a home and works for life with children. It holds up to everyday use, and look good doing it.
&baby is for people who love their homes, and believe that living with children doesn’t have to mean compromising on style.